Sabrina
SETTING A NEW STANDARD FOR VIRTUAL ASSISTANTS IN INDONESIA BY HUMANIZING SABRINA, TROUGH REALISTIC APPEARANCE . CREATING MORE ENGAGING AND RELATABLE INTERACTIONS WITH CUSTOMER.
Date
September 2023
Role
Meta Human, Realistic Character Development, Production
The Challenge
TRANSFORM SABRINA FROM A 2D ILLUSTRATION CHARACTER INTO A HYPER-REALISTIC METAHUMAN THAT RESONATES WITH INDONESIAN CUSTOMERS, MAKING EVERY INTERACTION FEEL AS NATURAL AND ENGAGING AS SPEAKING TO A REAL CUSTOMER SERVICE REPRESENTATIVE.
The Research
INDONESIAN CUSTOMERS VALUE WARMTH, POLITENESS, AND A PERSONAL TOUCH IN INTERACTIONS. THEY PREFER VIRTUAL ASSISTANTS WHO ARE APPROACHABLE, EMPATHETIC, AND CULTURALLY RELATABLE.
The Strategy
WE WILL POSITION SABRINA AS MORE THAN JUST A VIRTUAL ASSISTANT—SHE WILL BECOME A TRUSTED, RELATABLE, AND CULTURALLY ATTUNED COMPANION FOR EVERY CUSTOMER.
The Solution
WE COMBINING CUTTING-EDGE AI TECHNOLOGY WITH THOUGHTFUL CRAFTMANSHIP
TO MIX SOME OF LOVABLE INDONESIAN FACE. REPRESENT A FRIENDLY, WARM, AND HELPFUL PERSONA.
TTRANSFORM CHATBOTS INTO HIGHLY EFFECTIVE, HUMANIZED VIRTUAL ASSISTANT.
